Greg Hoy and The Boys’ latest release, Hit Music, is an electrifying reminder that rock ‘n’ roll still has something raw, real, and revelatory to say. More than just a collection of songs, this album feels like a sonic autobiography—one born out of resilience, reinvention, and unfiltered creativity.
After a serious health scare that temporarily stole Hoy’s ability to play guitar, many artists might have taken a break. Not Greg Hoy. Instead, he dove deep into the drums, his first instrument, and rediscovered the thrill of creating music from the ground up. The result? A record that pulses with live energy, grit, and groove.
Every track on Hit Music is performed entirely live, with no software tricks or digital gloss. Hoy plays nearly every instrument himself, echoing the DIY brilliance of Jack White and Dave Grohl, while also expanding his sound with tasteful horn arrangements featuring German trumpeter Kelly O’Donohue and saxophonist Ben Opie.
What’s most impressive is how cohesive and intentional the album feels. From the propulsive rhythms to the thoughtful melodies, it’s clear that Hoy set out to make a record that not only sounds like a greatest hits—but feels like one. Tracks like “What, My People?” showcase both his lyrical urgency and genre-bending confidence.
Hit Music is more than an album title—it’s a mission statement. And Greg Hoy and The Boys have delivered on it with heart, skill, and a rock spirit that refuses to quit.
